Communication leads to community, that is, to understanding, intimacy and mutual valuing. -Rollo May  Communication is the key to the basic form of living on this planet. To be able to reach out, to be able to put your views on the table and most importantly being able to make the person on the other… Read more

Economics has always acknowledged the deflections of human or customer behaviour from what should be accepted as normal or natural. It is most commonly found in the trends of acquiring, what is known as luxury goods. Usual studies have come to come to conclusions that demand should be inversely proportional to it price of the… Read more

“Project Streedhan- My Iron is my Wealth”, is an absolute favourite of mine. It was very intelligent and witty of the makers of the advertisements to divert the idea of women from being show pieces for others and think of themselves for a change. The advert has been entirely targeted towards women. FCB Ulka, the… Read more